Hello Google Optimize user,
Google Optimize and Optimize 360 will no longer be available after September 30, 2023. This means that you will no longer be able to use these tools after that date. Our Help Center has information on how to download your historical data.
We launched Google Optimize over 5 years ago so businesses of all sizes could easily test and improve their user experience. We understand how valuable A/B testing is for marketers. So in the coming weeks, we'll be announcing new ways for businesses to run large-scale experiments.
Thank you for using Google Optimize and Optimize 360 to test different experiences for your visitors. We continue to develop the capabilities for A/B testing in Google Analytics 4.
Team Google Optimize
We have sent you this email to inform you of an important change to your Google Analytics accounts.